The Superfood Scam: Truths Every Health-Conscious Indian Should Know

The term “superfood” is everywhere today, with the promise of miraculous health benefits and sometimes charging premium prices. But in India, is it all hype with substance, or simply slick marketing? The reality is that superfood is largely an unofficial marketing term lacking official scientific and regulatory approval. Though certain superfoods may be nutrient-dense, depending … Continue reading The Superfood Scam: Truths Every Health-Conscious Indian Should Know